Ins & Outs of Google Ads Requirements Increasing your brand reach, potential customer pool, and connecting with new customers begins with a powerful advertising campaign. Starting with Google Ads account verification is a great first step to promote your products and services. To begin, you’ll need to create an advertising account in Google Ads. The very next step is verifying that account. But why? Before we get into the reasons […]
Inbox Protection Rules May Impact Email Marketing Campaigns in 2024
Cutting Down on Spam. Making Email Safer for All. Deliverability requirements of bulk email marketing campaigns ensures inboxes don’t get flooded with unwanted and unrequested emails, otherwise known as spam. Tightening up on these requirements ushers better practices across marketing campaigns, even from the most unwilling marketers. Google and Yahoo have announced new requirements for sending emails that will be effective in Q1 2024 and some providers have already begun […]
Basics of Business: Building Better Sales Channels
3 Essentials to Filling Sales Funnels Many business owners are professionals that decided to branch off and create a business built on their reputation, solid work ethic, and quality professional skills. While there’s no doubt potential exists to be successful, it is a common gap between the services they provide clients and the client acquisition process that causes them to have an uphill struggle to finding their success. While hiring […]
Most Effective Tactics to Increase Online Conversions
Driving Conversions Through Optimization Like a brick and mortar store, your online website should usher customers through the steps necessary to increase sales revenues. The process of adjusting your website to increase conversions and revenues is called conversion rate optimization. Conversion rate optimization (CRO) involves optimizing various aspects of a website or marketing campaign to improve the overall conversion rate. What is a Conversion Rate The conversion rate is a […]
Bud-Wise-Up: Lessons on Introducing Brand Inclusivity
A How To Guide On Incorporating Cultural Issues Into Your Brand Identity In this article we will be discussing backlashes and boycotts when brands don’t listen to their customer base while attempting to include new audiences and change with the times. This popular topic has been triggered by the recent Anheuser Busch inclusive ad campaign, and it’s resulting downturn on their stocks and revenues. As it continues to play out […]
Revenue Boosting Marketing Strategies of 2023
Make This Your Year By Deploying These Strategies As the new year rises, so do the expectations for business and sales growth. At Hunter Marketing, we work with our clients to customize and create strategies to help our clients grow. While there is no single strategy that offers fool-proof success for every business, the following strategies may be adopted to offer immediate success. Speaking to a seasoned omni-channel, multi platform […]
Top 10 SEO Tips For 2021
“How Do I Show Up At The Top?” If it were really that simple, Google wouldn’t have been able to pull in about $40B in advertising revenue in 2019. In fact, it’s the challenge of having your business show in front of valuable clients when they are shopping, or better yet at the point of purchase, that makes that advertising so valuable. In 2021 Google is using over 200 factors […]
Canceled In-Person Events Impact Local Organizations
Changes to Local Craft Shows & Annual Events are Imminent “The show must go on,” is ringing in the ears of local organizations impacted by the 2019 novel coronavirus. Many local serving organizations host in-person events and fairs from Halloween through New Years to catch all the busy holiday shoppers, and the revenues they bring with them. Artisans, local eCommerce and those with blends of online and bricks and mortar […]
A New Approach for a New Virus
How marketing strategies need to change during COVID-19 When it comes to an industry that is continually in a state of change, marketing takes the cake. The longer you have been in the marketing industry the more changes you have surely witnessed and will continue to do so over the years to come. As a marketer during the COVID-19 pandemic, however, the changes aren’t coming, they’re here. There’s an unprecedented […]
Video: the Best Value in Marketing
When choosing your marketing strategy, business owners often have a list of “wants” and at the same time their budget is saying “not gonna happen.” At Hunter Marketing we help stretch those marketing dollars, offering premium, video services, at unbeatable values. Best of all, we deliver you final video, fast. Quick • Affordable • Professional Quality Ask any advertising agency and they will want your video media to maximize your […]
The Truth About SEO Linking Tools
Building backlinks, those are links to your website from other websites, are great for increasing the ranking of your website and pages. This simple fact is enough information to make most website owners a danger to themselves. It’s for this reason that so many websites provide link building services. Unfortunately, most website owners don’t understand the difference between building solid backlinks, and ones that can actually hurt their rankings. Free […]
