One of the most common questions we receive as an SEO company is how to increase page rank and be found under more keywords. Not only do we find that people are looking for shortcuts on ranking number one, but for more keywords than ever before. To truly maintain a constant top level rank there really aren’t shortcuts, but one surefire way to achieve this is by adding more pages […]
Google to Stop Showing Right Sidebar Ads on Desktop
Have you noticed something missing from Google searches on your laptop lately? Probably not, but it’s more likely that you feel like something is missing than notice it. The item you are missing are the ads that use to appear on the right hand sidebar of search results. Why You Don’t Notice Ads Are Missing Many consumers suffer from a phenomenon known as “Marketing Blindness” which prevents them from consciously […]
Authorship is Alive? I was at their Funeral
I always find it amusing when people that don’t stay up to date start talking about things they don’t know about. For anyone out there still walking around and talking about how cool Google Authorship is and how it effects their ranking, I hate to break it to you, but that test is dead. What Google Authorship Was Google Authorship was Google’s primary way to allow the authors of content […]
Local Marketing vs Marketing Agency
More businesses are seeing a benefit from online marketing, as more and more customers are acquired through various online and social media marketing channels. With our instant gratification society, as technology advances, consumers and business people demand the ability to have up to the minute results and reporting. It is more important than ever to stay on top of the marketing for your business. While businesses understand that they need […]
Social Media Marketing: Leading Las Vegas
Establishing a social media presence is so simple that millions have created profiles on Facebook, Twitter, Google+, LinkedIn among the social media sites. Being a successful social media marketing company in Las Vegas takes more than just creating and posting to these places. It takes a multi-platform online marketing strategy to solidify your brand and get your business noticed. Social Media Position First, Hunter Marketing Group will gain a competitive […]
Responsive Website Design & Conversion
With mobile usage continually outpacing desktop and laptop usage it is no wonder that a focus for website design has shifted towards making the user experience on their mobile devices as smooth as possible. Smartphones and tablets have no doubt taken the place of desktops, as the users demand access everywhere they are. Increased mobile demand created a divide in the market as some migrated towards having a mobile design […]
Optimize Your Content Across Media
With all the tools that automatically syndicate your blog posts to the top social media engines optimizing for individual media outlets have become a harder case to make to business owners. The fact is that these tools syndicate without any effort and often minimal cost. Helping companies understand the need to customize messages according to individual media platforms has become increasingly challenging for marketing companies. While most people generally understand […]
Gaining Traffic the Long-Tail Way
Service providers seem to all be bidding for the same placement in search engines, the coveted first place on the first page for their search terms. With a pay-per-click campaign you may be able to achieve this placement quickly, but when your budget is gone so is your placement. To achieve this placement, or placement that gains you leads and ultimately increases your revenues marketers often suggest using more specific, […]
Google My Business: Will It Finally Fix Local?
Google has done it again, they’ve changed their local portal for small businesses in an effort to resolve the ongoing issues with local. Like most small businesses and marketing companies that continue to use Google’s local search as one of the places we attempt to gain visibility and traffic through, we have our doubts that the latest changes will finally be the answer. Google Local – A Short History Without […]
Reverse Psychology for Search Engines
We have all used it at one time or another. Whether in our professional, educational, or domestic lives, reverse psychology is an effective means of getting what you want from stubborn sources. As google, yahoo, bing, ask and the other search engines continue to change the game, I have found success in using this technique. Don’t Follow Me It has been a long standing rule that if you want to […]
Virtual Reality versus Augmented Reality
Virtual reality is a term most of us are familiar with, but is augmented reality trending to take over? Many interactive marketers believe the answer is yes. What is Virtual Reality? Most of us are familiar with that VR is, a computer generated, interactive or 3D environment. One which may be defined as virtual in which a computer has generated all elements, interactive where the user decides what happens and […]
3 Ways to Get Started with Remarketing
Last week we discussed the changes to Google Analytics and the advanced segmentation released in July of last year. In the next week everyone should have the ability to achieve the full power of the enhanced segmentation in a newly released Remarketing with Google Analytics. This new release will allow users to create Remarketing lists more easily based on origin, demographics and behaviors of website users, allowing marketers the ability […]
Will You Be My Valentine, Google?
Google released a more powerful version of segmentation in July of last year. After some time in using the advanced segmentation we can safely say that we are in love. Here is why we agree that this is the most powerful feature in Google Analytics. Advanced segmentation allows you to isolate and analyze the variable subsets of your traffic. Sure there are predefined segments such as “Paid Traffic” and “Visits […]
5 Uses for Google you Probably Didn’t Know About
In terms of the Internet there is one giant gorilla, and that remains to be Google. You would be hard pressed to find someone that hasn’t used Gmail, Google Search, or Chrome. In the world of web development and services, Google Analytics, Google Keyword Tool, and Google’s Developer resources are everyday items not just wanted, but needed to stay at the top of your game. For everyday Google users, Google […]
What’s All the Buzz About?
Whether you are a nuance or a veteran at understanding search engines and their algorithms, chances are you know that the major players, such as Google, update the way that they index the information they display to you from time to time. The Penguin and Panda changes have continued to update, almost on a daily basis, for years now. So, what is all the buzz about a hummingbird? In August […]
