At Hunter Marketing Group we offer Paid Search Advertising services that will help reduce your cost per click, increase conversions and stretch your budget to obtain higher returns on your investment. Our team has collectively managed thousands of paid advertising campaigns and helped businesses grow and thrive. Starting with the selection of keywords and analysis of landing pages for conversion, your dollars will be put to the best use for your business.
What Is Paid Search Advertising?
Paid Search Advertising is a type of budget-based Internet marketing that instantly promotes your website to be more visible in search results. It is a live-bidding system, which means that it must be monitored very closely. If you bid too high you could overspend for traffic, but if you bid too low you could not be seen. Most people see Paid Search as going into Google Ads, entering a few details, putting in a bid, then sit back and wait for the phone to ring.
If money is no object, and you aren’t concerned with ROI, then having a professional firm manage your bidding campaigns might not make sense. For everyone else, Hunter Marketing Group is here to help set up and monitor your campaign. Using an experienced advertising agency has the potential to save you thousands in advertising spend.
How We Get Paid
At Hunter Marketing, we charge a percentage of your total marketing budget to oversee your spend. Unlike other firms we never ask for you to give us your budget, instead asking our clients to pay the search engines directly and provide us access to their account.
This gives business owners the ownership of their properties, is transparent in terms of bids and activities, and helps to build trust. You can verify the accuracy of the reports our team provides you, and you always know that your money is being spent properly.
How is Paid Search Different From SEO?
Unlike SEO, which can take months for websites to increase their visibility in search engine results pages (SERPs), Paid Search allows you to appear at the top of searches right away. Running simultaneous SEO and Paid Search campaigns will help your site show up more often on search results as potential clients seek your products and services.
