Staying relevant is a large point of concern for many social media and online marketing strategies. For small businesses managing their own marketing, staying on top of the latest trends can be time consuming, ultimately taking focus away from running their business. To help speed up the process of finding relevant topics here is a list of real time search engines, social search websites, and other trending tools.
Social Mention
If you haven’t found this site yet, you should discover it today. Social Mention offers real-time social media search and analysis. You can search terms across blogs, bookmarking sites, events, images, and much more. In addition to searching for topics, it also organizes the results based on sentiment, strength, passion, and reach. It then goes another step further breaking down each item into positive, negative or neutral rankings. These are just a few of the useful items in Social Mention.
Google Blog Search
This tool is likely one of the oldest tools on this list, and still going strong. It is a good source for everything blogs; search, information, and general rundown on the blog world. Want to get a run down on popular topics? This is the place. Whether you are looking for politics, pottery, places, or anything in between, you can find it in Google Blog Search.
BuzzFeed
Staying up to date on the latest and hottest trending viral topics is easy with BuzzFeed. Find status updates, images or videos being shared in mass through this site. The category breakdown is helpful to find topics to share with your unique audience. You can even vote on whether topics are going to go viral or not.
Hshtags
No that is not a misspelled word. This site gives you results on #hashtags in an easy-to-read 3-column layout. You can search by post type for images, text or video, and it searches Facebook, Twitter, Instagram, Vimeo, YouTube, and Flickr. A must-use for hashtag searches anywhere.
BoardReader
Searching forums can be an endless sea of nonsense. With BoardReader you can make sense of it all by searching across community and forum websites.
The graph display of trends and hot topics helps make sense of it all, and it allows you to search posts, topics, forums and inerests. Recently they added videos, microblogs, Lefora and Yuku. Don’t know where to start with your search of trending topics? This is a great place to start.
PopURLS
The father of all that is popular, this site offers a full overview of what is happening on the web and in social media today. You can even customize the sources that show in your dashboard. Visit this site before you go anywhere else and you are more likely to be relevant for today.
Google Trends
TS list just wouldn’t be complete without Google Trends. The top topics and hot searches are available real-time any-time. The wealth of information available from just this one source can be enough for you to talk to people based on the topics they care about.
Manage your Time Online
Spending time searching for relevant topics to blog or post about takes time away from your business. That’s just the simple fact of the matter. Using these sites should help you to cut to the chase, allowing you to get back to running your business while still staying in front of your followers.