There is no doubt that Twitter is inching its way to the forefront of effective social media marketing platforms, and the latest change to the way they will allow their advertisers to pay for marketing may very well solidify their position at the front. According to Twitter’s August 7, 2014 announcement, marketers will now be able to use an “objective-based” campaign tool as opposed to the previous cost-per-engagement model. Time […]
Archives for August 2014
Small Businesses Pull Ahead of High-Profile Corporations
The long time debate of offering flexible work options to increasingly stressed employees has given small businesses an edge where high-profile corporations have chosen to pull away. The gap between what employees want and what employers need seems to have fallen on deaf ears in larger companies while small businesses seem to care more about individual employees. Work Where Your Clients Are In this day and age when so many […]
Hashing out Hashtags
The item formerly known as a number sign or pound sign has gained a lot of notoriety as Twitter started a trend that has now become so mainstream that they are used in spoken language and every social media forum available. This article will explain some common uses for hashtags in an effort to help you hash out the best way to incorporate them into your online marketing campaigns. What […]
